FAQ

Answers to the questions I get asked most.

What camera does South Street Sam use?

I get this question a lot. My main camera is a Canon EOS R1 and most of my portraits were shot with Zeiss Otus lenses: 28mm, 55mm, and 100mm. They're all manual focus lenses (adapted from EF mount) and I do miss focus sometimes because of this, but I love the look enough that it's worth it for me. On travel days I carry a Sony RX1R Mark III. To be clear, I'm not sponsored by any camera or lens company.

Here's the part that matters most though: I started photography without any of this fancy equipment. There are photos on my page shot on iPhone. So start with whatever you have. As the cliché goes, it's about telling a story, which you can do with any camera. If you need advice on a good beginner camera, my suggestion is to visit a local camera shop or check out camera review websites and YouTube channels. Here's my full gear list.

How did South Street Sam start?

In September 2023, after saving for a year as a delivery driver, I started taking daily portraits of people on South Street in Philadelphia.

I did this every single day for a year straight, no days off. Rain, sleet, snow, heat. You name it. My Instagram page went viral in the process and 150,000 portraits later, here we are. The platform has grown beyond South Street to the rest of Philadelphia, and travels around the world.

I want to emphasize that going viral didn't happen overnight. It was the culmination of a lifetime of photography and a dream to make a living doing it. Giving up and starting over many times. But the moral of the story is when you put in the work consistently, it allows more opportunities for you to be successful and achieve your goals.

Where is South Street Sam from?

I was born and raised in Philadelphia, but spent a lot of time in Morocco (Northwest Africa) growing up. My mother is originally from Casablanca and I am fluent in the Moroccan dialect of Arabic called Darija. As far as Philly roots, my father had an electronics shop on South Street and, as a college student, my mother worked at Greek restaurant South Street Souvlaki, still standing 40 years later.

How to book a shoot with South Street Sam?

I take a limited number of private bookings, based on my schedule and availability. They're priced accordingly. If that's what you're after, use the contact form and tell me what you have in mind.

Out on the street, it's a different story: I take complimentary photos to spread joy around the city, but I don't usually announce when or where. The point is for it to be spontaneous and a surprise, but if we cross paths, definitely say hello!

Do you shoot surprise marriage proposals?

Yes, I shoot surprise marriage proposals on a limited, case-by-case basis. Here's how it works: I coordinate with you beforehand on the phone, leaving it a surprise for the bride or groom-to-be.

On the special day, you share your location, and I approach you both like it will be an ordinary street portrait, but I start filming video instead. You pull out a ring and get down on one knee while I capture the surprise and we do some traditional couple photography afterwards.

For inquiries, use the contact form and choose Private Booking. Heads-up: the most viral proposal got 3.6M views, but your secret is safe with me beforehand.

What brands has South Street Sam worked with?

Comcast, Capital One, Fanatics, ESPN, Live Nation, Paramount, Samsung, Philadelphia College of Osteopathic Medicine, C4 Energy, and others.

Case studies from brand partners are on my partnerships page, as is the request form for my media kit. Brands can also reach my team via the contact page. Sponsorships and campaigns include some that started as a single video and then turned into ambassador roles.

How much is a South Street Sam partnership?

It varies. Every partnership is priced for scope, deliverables, usage, and travel. Request the media kit and contact us about what you're exploring.

Does South Street Sam speak at events?

Yes. I speak on panels and at events. Past engagements include Comcast Social Media Day at their corporate headquarters, where I shared a stage with a Vice President of the University of Pennsylvania. I've also participated in events with athletes including Allen Iverson and fellow content creators such as The Dogist, for their respective book tours. Speaking and appearance fees depend on the event, format, and travel. Use the contact form and choose Speaking & Appearances.

Why is South Street Sam famous?

I went viral on social media by taking more than 100,000 street portraits of people along the iconic South Street in Philadelphia. I did this every single day for a full year, and ended up meeting celebrities such as Will Smith, Mark Wahlberg, Kevin Hart, Allen Iverson, IShowSpeed, and Jason Kelce as the platform continued to grow.

How does South Street Sam meet celebrities?

They usually contact me. If you manage a celebrity (athlete, artist, or content creator) and would like to have them photographed while in the city, contact my team and choose Celebrity Inquiry.

Contact
info@southstreetsam.com  ·  FAQ  ·  Privacy Available in the US and internationally.